Almost a year ago, it was reported that a few PTC executives would profit big time should the company suffer a "change in control" -- business-speak for an acquisition (see Boston Business Journal, June 27, 2008). Sure enough, a few months later the story broke that PTC was up for sale (see FT.com story, Sep, 6, 2008).
At the PTC World Press and Analyst Days being held in Orlando, PTC is certainly not acting like a company up for sale. On the first day, there was a barrage of press releases, including news of significant enhancements to the core product as Pro/E Wildfire 5.0 was unveiled. Companies on the block don't typically acquire other companies -- and here was PTC buying Relex. Late last year, they bought Synapsis (see press release). Other announcements signified long term investment or at the very least, R&D expenditure. Not exactly "polishing the apple," as it were.
Could it be that PTC has given up looking for a buyer? After all, with this economy, the offers may not be pouring in. Or offers could be for a fraction of the price PTC was asking ($2 billion). Also, PTC may not have wanted to leave the company on sale for too long without attracting a serious buyer. Having a company too long on the block will by itself cause a devaluation as potential buyers think if no one else is interested, why should they be?
So as I meet with PTC's William Berutti on the subject of corporate strategy, I couldn't help but ask if PTC is still up for sale. Bill doesn't bat an eye. "We don't comment on acquisition rumors, however would we be doing the things we're doing if we were up for sale?," he asks rhetorically. He points out R&D has stayed on level spending and there were only minor cuts in personnel (4%, mostly in sales, marketing). We have 70 open job positions, he adds. Business as usual, Bill seems be saying.
What was I expecting? Getting a company executive to admit his company is for sale is as easy as nailing jello to the wall. It would deflate morale among employees. Valuable people would leave. Competitors would have a field day.
It might very well be that PTC is wading through the tough times, operating from a position of relative strength (its quarterly drop in revenue in percentage was much less than Autodesk's) so that it might try once again for a sale later as we come out of a recession.
PTC has been a pioneer of sorts in CAD and there will hardly be anyone (competitors incl.) who would (or should I say should?) refute that. However, over the past year there has been a lot of talk (read 'speculation') regarding a potential sell-out and even almost a year down, this speculation refuses to die. Aargh!I think their recent product development strategy and acquistions should put all these speculations to rest. If there are business reasons, PTC might still decide to sell out and that is something for PTC execs to answer. But as an industry observer I would rather have 4-5 big players competing with each other and churning out better products, trying to get one up over competition. The user benefits. Consolidation of companies will affect this. Depending on who the buyer is, who knows it could mean the death of the technology. Till(If) that happens, we should enjoy the products as they come!
Posted by: Debankan Chattopadhyay | July 09, 2009 at 11:26 PM
I know that the recession has been in place in most part of the globe. But I'm sure when the company was under huge profits, they could have looked forward for an alternative savings, "as a common man does"
Hope all CAD Companies recover from this global recession, as millions of people do business today with CAD Technology.
Posted by: Sunith Babu L | June 12, 2009 at 05:02 AM